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Rated 5 Stars By Over 3,500 Pet Owners

Our Story


We believe two hands makes four legs stronger, opening the door to
a healthier life... from tail to snout, inside out.

We believe two hands makes four legs stronger, opening the door a healthier life... from tail to snout, inside out.

We don't take ourselves too seriously, but we seriously do enjoy tummy rubs, 'good boys' 

and 'good girls,’ tail wags and high-quality treats to support a life built for all the zoomies.

LOVE

The Thing We All Crave

You don’t need to be sold on the concept of love. It’s a face lick. It’s a belly rub. It’s a game of fetch. It comes in a million different forms—but ALL dogs and dog-owners share it. Whatever it is for you and your dog, it’s a language that you both speak, by filling in each other’s gaps. And while we can’t do that, we CAN give you the key nutrients that your dog needs to live the healthiest life possible.

LONGEVITY

Dogs Should LIVE,
Not Just “Exist”

You’ve seen the difference between your dog’s joy and suffering, and experienced the feelings that accompany each. Joy = Wonderful. Suffering = Horrible. But unfortunately, too many dogs suffer through avoidable problems like allergies, anxiety, and digestive issues...especially as they get older. And while dogs are generally happier than humans, they can only be so happy if they’re in pain. That’s why our chews are designed to make sure your dog’s life is more thanjusta beating heart and breathing lungs.

LONGEVITY

Dogs Should LIVE, Not Just “Exist”

You’ve seen the difference between your dog’s joy and suffering, and experienced the feelings that accompany each. Joy = Wonderful. Suffering = Horrible. But unfortunately, too many dogs suffer through avoidable problems like allergies, anxiety, and digestive issues...especially as they get older. And while dogs are generally happier than humans, they can only be so happy if they’re in pain. That’s why our chews are designed to make sure your dog’s life is more than just a beating heart and breathing lungs.

TASTE

Your Dog’s
Favorite Selling Point

Our chews can do a lot for your dog’s health. But their health benefits are good for NOTHING if your dog hates how they taste. That’s why we designed our chews to make tails wag, noses flutter, and little dog mouths salivate. No amount of flowery language can compare to the actual feedback that we’ve gotten from our customers about the taste of our chews. Read what others are saying.

Meet the Pups of the Pack

Buddy

CEO (CHIEF EATING OFFICER)

Sadie

BARKETING MANAGER

Ollie

CFO (CHIEF FETCH OFFICER)

Harley

FUR-Nancial advisor

Maverick

HEAD OF R&D (RUNNING & DIGGING)

Bella

PAW-Office MANAGER

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OATMEAL SHAMPOO

Our Oatmeal Shampoo for dogs is perfect whether you have an allergic pup with dry and itchy skin or just want an extra-gentle bath option. Formulated with natural ingredients that boost skin & coat health and smell amazing!

Oatmeal Shampoo

$14.99 $11.24